
Trendy high street store Urban Outfitters are getting into the wedding scene with a new online wedding store, Urban outfitters have always been where the cool and trendy people get their clothes and is slightly more expensive than other high street stores like Topshop.
Urban outfitters are trying the line of Bridal garments online before branching out to stores and are being created by Anthropologie’s designers who will be working with other guest designers to create the bridal range.
If Urban outfitters bridal line is anything like their traditional line these garments will be trendy, and very diffferent to the most other bridal gowns. I doubt they will conform to traditional meringue style dresses but will probably go for either a chic look or a laid back look.
Who knows but I am interested to see what this line looks like as Urban outfitters are probably the least bridal company on the high street with quite an underground style for their shops it is a far cry from the prim and proper bridal boutiques you associate with wedding outfits.
CEO Glen Senk explained.
“We want to offer a community for brides,” he said. “Travel services, wedding planning and flowers are things we could potentially offer. We’re trying not to be just about selling products. We want to help the bride plan the wedding.”
The team aren’t ust going to produce wedding dresses but are looking at bridesmaid dresses, jewelry, shoes, accessories and even invitations.
Tags: wedding clothes